The Seamless Story

Platinum Seamless® — 20 Years of Luxury Hair Extension Innovation

For two decades, Platinum Seamless® has set the standard in professional hair extension systems, helping stylists deliver ultra-natural, damage-free transformations with premium 100% Virgin Remy human hair. Our journey began with a simple mission: create extensions that blend flawlessly, feel weightless, and support healthy hair — a mission that continues to shape our brand today.

Revolutionizing Hair Extensions for 20 Years

Founded in 2005, Platinum Seamless® has spent the past 20 years revolutionizing hair extensions with advanced technology, premium hair quality, and an unwavering commitment to stylist success. We are honored to celebrate this milestone with the stylists, salon owners, and clients who made it possible.

Thank you for being part of our seamless story.


Innovation & Passion

Professional portrait of Lisa Kenna, innovator and creator of the Platinum Seamless® luxury hair extension system.

Lisa Kenna - creator of the Platinum Seamless Hair Extension system

How Platinum Seamless® Began

Platinum Seamless® was created by Lisa Kenna, founder of Great Hair, Inc., after her personal struggle with thin, fine hair left her dissatisfied with the extension options available at the time. A single eight-hour application — filled with discomfort, plastic beads, and breakage — inspired Lisa to design a new category of luxury, damage-free hair extensions that were lighter, softer, and virtually undetectable.

Her goal was simple but groundbreaking:

Extensions you can’t see, can’t feel, and won’t damage your natural hair.

Lisa’s dedication to research, product development, and ethical hair sourcing laid the foundation for the innovations that stylists rely on today.

You can explore the results of her work through all of our proprietary systems, including:

Each method was created to serve different hair types, lifestyles, and styling needs — ensuring stylists always have the right solution for every client.

Customized Methods of Attachment

At Platinum Seamless®, we believe every client deserves a method tailored to their unique hair needs. No one-size-fits-all. No compromise.

Our system is built on the philosophy of customized attachment, helping stylists choose the safest, most effective method for fine hair, thick hair, short styles, corrective blending, or maximum volume. This approach has positioned Platinum Seamless® as a trusted leader in professional, damage-free extension systems.

“The search for superior hair extensions is over.”

Learn more about our full method lineup on our Extensions Overview page.


Our Belief

Every woman’s hair is different. Their attachment method should be too.

This belief continues to guide our product development and stylist education — empowering professionals with the versatility and customization needed to create truly seamless results.

Our Mission

Our mission is to elevate the art and science of hair extensions by delivering:

  • The most innovative hair extension systems available

  • Professional tools, wet-line care, and accessories that support healthy, long-lasting wear

  • Advanced stylist education through the Platinum Seamless® Academy

  • A competitive advantage that helps salons grow their extension business

Explore all of our hands-on and virtual education options at the Platinum Seamless® Academy.

Our Customer Service Pledge

We are committed to exceeding expectations every step of the way.

Our pledge:

  • Operate with integrity, transparency, and respect

  • Provide exceptional customer support to stylists and salon owners

  • Continually innovate and improve our systems

  • Earn the right to have our customers speak highly of us

You can connect with our support team anytime by visiting our Certified Stylists & Salons page.